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♪ ANCHOR: TONIGHT ON PBS 
NEWS WEEKEND, CALIFORNIA

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WILDFIRES RAGE

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AS THE DEVASTATING BLAZES SPREAD 
INTO NEW AREAS OF LOS ANGELES

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AND THE DEATH TOLL RISES. 
THE EPA SAYS A CHEMICAL FOUND IN

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HOMES, SCHOOLS, AND BUSINESSES 
POSES AN UNREASONABLE RISK TO

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HUMAN HEALTH. 
THE RAPIDLY EXPANDING UNIVERSE

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OF MINIATURE DRONES IS RAKING IN 
MILLIONS.

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>> WHAT WE HAVE LEARNED IS THAT 
HOLLYWOOD UNDERESTIMATES THIS

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KIND OF INNOVATIVE CONTENT AT 
ITS OWN PERIL.

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♪ 
>> MAJOR FUNDING HAS BEEN

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PROVIDED BY. 
>> IN 1995, FRIENDS SET OUT TO

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MAKE WIRELESS COVERAGE 
ACCESSIBLE TO ALL.

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WITH NO LONG-TERM CONTRACTS, 
NATIONWIDE COVERAGE, AND

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U.S.-BASED CUSTOMER SUPPORT, 
CONSUMER CELLULAR, FREEDOM

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CALLS. 
♪

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>> THE ONGOING SUPPORT OF THESE 
INDIVIDUALS AND INSTITUTIONS.

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AND FRIENDS.

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THIS PROGRAM WAS MADE POSSIBLE

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FOR THE CORPORATION FOR PUBLIC 
BROADCASTING AND BY

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CONTRIBUTIONS TO YOUR STATION BY 
VIEWERS LIKE YOU.

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THANK YOU. 
ANCHOR: GOOD EVENING.

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THE DESPERATE BATTLE BETWEEN 
FIREFIGHTERS AND WILDFIRES IN

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LOS ANGELES IS NOW IN ITS FIFTH

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DAY. 
HIGH WINDS ARE THREATENING MORE

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LIVES AND MORE HOMES. 
THERE ARE 11 CONFIRMED DEATHS

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FROM THE FIRE SO FAR. 
WE HAVE COVERAGE TONIGHT FROM

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MALIBU. 
REPORTER: AS THE LIGHT OF DAY

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DAWNED OVER LOS ANGELES, A THICK 
WALL OF SMOKE FANNED OVER

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HILLSIDE NEIGHBORHOODS THAT SO 
FAR HAVE BEEN SPARED BY THE

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FLAMES. 
HELICOPTERS SCRAMBLE TO DRENCH

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THE WILDFIRES WITH WATER PULLED 
FROM A NEARBY WATER FROM --

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RESERVOIR. 
OVERNIGHT, THE FIRE BURNING

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THROUGH PACIFIC PALISADES SPREAD 
NORTHEAST INTO HER THROUGH VAST

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TRACTS OF THE SANTA MONICA 
MOUNTAINS.

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THAT CAUSED ADDITIONAL 
EVACUATIONS.

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>> WE IMMEDIATELY REDEPLOYED 
RESOURCES FROM THE SAN BENITO

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VALLEY TO BEGIN EVACUATION AND 
EFFORTS WITH A RELENTLESS AIR

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ATTACK. 
REPORTER: THE MAYOR STOOD BY

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HER. 
RESPONDING TO MOUNTING CRITICISM

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ABOUT INADEQUATE FIREFIGHTING 
RESOURCES.

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>> WE HAVE TO STAY FOCUSED UNTIL 
THIS TIME PASSES.

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WHEN THE FIRES ARE OUT, MAKE NO 
MISTAKE, WE WILL HAVE A FULL

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ACCOUNTING OF WHAT WORKED AND 
WHAT DID NOT.

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REPORTER: A LOS ANGELES TIMES 
INVESTIGATION FOUND THAT A KEY

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AREA RESERVOIR WAS EMPTY IN THE 
LEAD UP TO THE FIRES.

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WHEN FIREFIGHTERS CONFRONTED DRY 
HYDRANTS.

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THE FIRE CHIEF DEFENDED THE 
DEPARTMENTS PREPARATIONS THAT

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DEFLECTED CRITICISM MADE A 
DECISION MAKERS.

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>> I DID EVERYTHING IN MY POWER 
TO MAKE SURE THAT WE HAD ENOUGH

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PERSONNEL AND RESOURCES BEFORE 
THE FIRST FIRE STARTED.

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IT WAS NOT FOR A LACK OF 
PREPARATION AND DECISION-MAKING

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THAT RESULTED IN THIS 
CATASTROPHE.

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REPORTER: IT IS A DISASTER THAT 
STILL HAS RESIDENCE RELATING.

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SHE WORKS FOR A HUMANITARIAN AID 
ORGANIZATION.

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SHE HAS BECOME AN EXPERT ON WHAT 
IT TAKES TO RECOVER FROM

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WILDFIRES AND ON THE EFFECTS OF 
COMMUNITIES FROM CLIMATE CHANGE.

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>> ALL WE LOST WAS OUR STUFF. 
REPORTER: THIS WEEK HER WORK

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BECAME MORE PERSONAL THAN EVER 
WHEN THE PALISADES FIRE ARRIVED

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AT HER DOORSTEP. 
>> I WAS IN SHOCK AND DISBELIEF.

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I TRY TO SEPARATE MYSELF. 
AND REMEMBER WHAT OTHER PEOPLE

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WHO HAVE SURVIVED FIRES TOLD ME. 
TAKE IT ONE MOMENT AT A TIME.

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REPORTER: SHE HAD HER HUSBAND 
HAD LIVED THERE WITH HER

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CHILDREN FOR THE LAST EIGHT

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YEARS. 
>> YOU CAN HAVE ALL OF THE

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INFORMATION, ALL OF THE GO BAGS, 
TRAINING, THE PLANS, THE ALERTS,

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BUT YOU ALSO HAVE TO HAVE A 
SUPPORT SYSTEM FOR AFTER.

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I CONSIDER MYSELF A REALLY 
STRONG WOMAN.

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I DID NOT CRY IN FRONT OF MY

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KIDS. 
AND THEN I SAID I CAN CRY IN

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FRONT OF THEM. 
THEY CAN SEE THAT THIS IS

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POWERFUL. 
REPORTER: IT IS STILL UNCLEAR

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WHETHER THEY WILL BE HOUSED. 
SHE QUESTIONS WHETHER CONTINUING

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TO REBUILD IN THESE HIGH-RISK 
AREAS IS SUSTAINABLE.

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>> ALL OF THESE PEOPLE WILL WANT 
TO REBUILD.

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I WANT TO MOVE RIGHT BACK TO 
WHERE I WAS.

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I WANT TO THE GROCERY STORE 
BACK, MY DENTIST, THE LIBRARY,

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THE SCHOOL. 
BUT SHOULD THEY?

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IT IS HARD TO RECONCILE THAT IN 
MY BRAIN.

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I CANNOT. 
REPORTER: THAT AMBIVALENCE ABOUT

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WHAT IS NEXT IS PALPABLE. 
LOOKING AHEAD, THE FORECAST IS

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NOT TERRIBLE BUT IT IS NOT

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GREAT. 
THEY ARE EXPECTING SANTA ANA

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WINDS ANYWHERE FROM MODERATE TO 
STRONG FROM NOW THROUGH

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WEDNESDAY. 
FIREFIGHTERS REALLY TRYING TO

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GET AHEAD OF CONTAINMENT THROUGH 
THE AIR.

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ANCHOR: CLEARLY THE PRIORITY NOW 
IS CONTAINING THESE FIRES,

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LIMITING THE DAMAGE, BUT HAVE 
THEY BEGUN TO FIGURE OUT HOW

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THEY STARTED? 
REPORTER: THERE IS SUSPECTED

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ARSON AND ONE OF THE SMALLER

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FIRES. 
AS FOR THE TWO LARGER FIRES WE

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HAVE BEEN COVERING, THERE HAS 
BEEN NO OFFICIAL CAUSE.

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THEY ANNOUNCED TODAY A NEW TASK 
FORCE MADE UP OF LOCAL,

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REGIONAL, AND STATE AND FEDERAL 
AUTHORITIES THAT WILL BE

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INVESTIGATING THE CAUSES OF THE 
MAJOR FIRES.

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ANCHOR: I KNOW YOU GREW UP IN 
THE AREA NOT FAR FROM SOME OF

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THE EVACUATION ZONES. 
WHAT HAS IT BEEN LIKE TO GO BACK

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HOME AND SEE ALL OF THIS 
DEVASTATION?

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>> I DID NOT GROW UP IN THIS 
FANCY MALIBU AREA.

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MY FAMILY IS INLAND. 
THEY WERE CLOSE TO THE ALTADENA

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EVACUATION ZONE. 
IT IS HARD TO SEE PLACES WHERE

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YOU HOLD MEMORIES GO UP IN 
FLAMES.

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THERE ARE SOME PLACES THAT 
REMAIN.

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MY FAMILY LIKE OTHERS WERE ON 
TENTERHOOKS FOR DAYS AS WINDS

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AND FIRE CONDITIONS CONTINUED. 
BUT THIS IS HOME AND I CANNOT

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SEE THEM LEAVING THIS PLACE. 
BETWEEN THE DISASTERS IN THE

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COST OF LIVING IN THE COST TO 
REBUILD, I DO HAVE TO WONDER IF

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THIS WILL BE AN INFLECTION POINT 
FOR SOME ANGELENOS WHO HAVE

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UNTIL NOW HELD ONTO THE 
CALIFORNIA DREAM.

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ANCHOR: THANK YOU. 
AND TO YOUR ENTIRE TEAM OUT

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THERE. 
REPORTER: THANK YOU.

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ANCHOR: THE VAST 
PLUMES OF SMOKE - - ARE 
THREATENING THE HEALTH OF

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PEOPLE MILES AWAY. 
THIS IS LED THE BIDEN

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ADMINISTRATION AND LOS ANGELES 
COUNTY TO DECLARE PUBLIC HEALTH

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EMERGENCIES. 
WE SPOKE WITH A DOCTOR WHO IS

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THE ASSISTANT PROFESSOR OF 
MEDICINE AND PUBLIC HEALTH AT

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UCLA. 
REPORTER: THANK YOU SO MUCH FOR

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JOINING US. 
YOU HAVE LIVED ON THE WEST COAST

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FOR A LONG TIME. 
HOW DOES THIS FIRE COMPARED TO

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OTHERS YOU HAVE EXPERIENCED AND 
WHAT KINDS OF SYMPTOMS ARE FOLKS

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PRESENTING IN YOUR CLINICAL 
PRACTICE RIGHT NOW?

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>> IT IS BEEN A VERY BUSY FEW

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DAYS. 
LOTS OF FOLKS COMING INTO THE

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CLINIC FEELING MORE CHEST 
TIGHTNESS.

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IN GENERAL JUST WORSE THAN THEIR 
BASELINE.

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WE HAVE SPENT A LOT OF TIME 
TRYING TO FIGURE OUT HOW TO

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OPTIMIZE RESPIRATORY MEDICATIONS 
TO COMPENSATE FOR THAT.

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AND COUNSELING ON HOW TO BEST 
KEEP THEMSELVES SAFE GIVEN THESE

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DIFFICULT CIRCUMSTANCES WE ARE 
EXPERIENCING RIGHT NOW.

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REPORTER: WHAT KIND OF HEALTH 
ISSUES TEND TO CROP UP WHEN

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THERE ARE FIRES LIKE THIS? 
>> WE WORRY MOST ABOUT PEOPLE

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WITH A LUNG DISEASE. 
IT CAN WORK ITS WAY DOWN INTO

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THE DEEPEST PARTS OF THE LOAN. 
AND TRANSMIT THROUGH THE LONG.

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THAT CAN AFFECT PEOPLE WITHOUT 
PRE-EXISTING LUNG DISEASE.

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IF PEOPLE CANNOT GET ENOUGH 
OXYGEN IN THEIR BODY.

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EVEN IF YOU ARE A SEASONED 
ATHLETE, THIS IS NOT THE TIME TO

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BE GOING OUTSIDE AND TAKING A 
HIKE TO SEE IF YOU CAN SEE THE

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FIRE. 
THIS IS AFFECTING EVERYONE.

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MY ALLERGIES ARE ACTING UP AND I 
HAVEN'T EVEN BEEN OUTSIDE TODAY.

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REPORTER: WHAT ARE SOME OF THE 
EFFORTS FOR HOW PEOPLE CAN

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PROTECT THEMSELVES? 
>> FOR THE MOST PART, WE

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ENCOURAGE YOU, IF YOU DO NOT 
NEED TO GO OUTSIDE FOR SOMETHING

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RIGHT NOW, TRY TO STAY INDOORS. 
IF YOU HAVE CENTRAL AIR

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CONDITIONING, USUALLY THERE IS A 
FILTER.

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THAT IS THE EQUIVALENT OF A HIGH 
EFFICIENCY.

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A HEPA FILTER IN THE BEDROOM AT 
NIGHT, WHERE YOU WILL SPEND MOST

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OF YOUR TIME, COULD MAKE A BIG 
DIFFERENCE.

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FOR THOSE WHO NEED TO GO OUTSIDE 
, YOU SHOULD BE WEARING A MOUSE.

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IT HAS PORES THAT ARE SMALL 
ENOUGH.

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ONCE YOU ARE IN YOUR CAR, MOST 
OF THEM HAVE AN AIR FILTER.

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IT IS REALLY JUST IF YOU WILL BE 
OUT WALKING AROUND DOING YOUR

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SHOPPING. 
YOU NEED TO BE EXTRA CAREFUL.

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REPORTER: GREAT ADVICE FOR 
EVERYBODY.

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♪ 
ANCHOR: IN OTHER NEWS, PRESIDENT

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BIDEN HAS GIVEN POPE FRANCIS THE 
HIGHEST BILLION AWARD.

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IT IS THE FIRST AND ONLY TIME 
MR. BIDEN HAS GIVEN THE AWARD

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WITH DISTINCTION. 
LATE WORD TONIGHT THAT JACK

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SMITH HAS RESIGNED FROM THE 
JUSTICE DEPARTMENT.

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ANY COURT FILING, HE SAID THAT 
HE ASKED FOR THE QUICK RELEASE

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OF THE REPORT. 
SOME JUSTICE DEPARTMENT

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OFFICIALS SAY IT MAY NEVER BE 
MADE PUBLIC.

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SAM MOORE HAS DIED FROM 
COMPLICATIONS FOLLOWING SURGERY.

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HE RECORDED SOME OF SOUL MUSIC'S 
DEFINING HITS.

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OTHER MUSICIANS HAVE CITED HIM 
AS AN INFLUENCE.

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HE WAS INDUCTED INTO THE ROCK 
AND ROLL HALL OF FAME IN 1992.

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HE WAS 89 YEARS OLD. 
STILL TO COME, THE DANGERS OF

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TOXIC CHEMICAL MOST OF US 
ENCOUNTER IN OUR EVERYDAY LIVES.

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AND THE GROWING POPULARITY OF 
SHORT-TERM VIDEOS DESIGNED TO BE

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WATCHED ON YOUR PHONE. 
>> THIS IS PBS NEWS WEEKEND FROM

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00:13:42,266 --> 00:13:47,266
MY STUDIO IN WASHINGTON. 
ANCHOR: MANY OF US KNOW

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FORMALDEHYDE IS A CLEAR CHEMICAL 
WITH A POWERFUL SMELL THAT

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PERMEATES HIGH SCHOOL BIOLOGY

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LABS. 
IT IS FOUND JUST ABOUT

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EVERYWHERE, INCLUDING A LOT OF 
THINGS THAT ARE IN YOUR HOMES

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AND OFFICES RIGHT NOW. 
THIS PAST WEEK, THE EPA

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EVALUATION SAID IT POSES AN 
UNREASONABLE RISK TO HUMAN

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HEALTH. 
LAST MONTH, AN INVESTIGATION

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CONCLUDED THAT IT CAUSES FAR 
MORE CANCER THAN ANY OTHER

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00:14:22,700 --> 00:14:26,033
AIRBORNE POLLUTANTS. 
THEY SAY NOT ENOUGH IS BEING

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DONE TO ADDRESS THE RISK. 
WE MENTIONED SOME OF THE PLACES.

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HOW PERVASIVE IS FORMALDEHYDE? 
>> IT IS INCREDIBLY PERVASIVE.

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IT IS ESSENTIALLY UBIQUITOUS. 
INDOORS, THE CONCENTRATION IS

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PARTICULARLY HIGH BECAUSE LOTS 
OF PRODUCTS DO THAT.

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IT IS PRETTY MUCH EVERYWHERE 
OUTDOORS.

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THE EPA ANALYZES TOXIC AIR 
POLLUTANTS AND ESTIMATES FOR

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CANCER RISK FOR EACH ONE OF

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THEM. 
IDEALLY THEY ARE SUPPOSED TO

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LIMIT THE EXPOSURE TO THESE 
CHEMICALS SO THAT THEY CAUSE NO

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MORE THAN ONE CASE OF CANCER IN 
EVERY MILLION PEOPLE EXPOSED.

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FOR MOST OF THE DOZENS OF TOXIC 
AIR POLLUTANTS, THAT IS THE

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CASE. 
FORMALDEHYDE CAUSES MORE CANCER

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THAN ANY OF THEM BY FAR. 
SO ACCORDING TO THE EPA NUMBERS,

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IT IS MORE THAN 20 CANCERS PER 
MILLION PEOPLE.

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00:15:42,933 --> 00:15:46,466
BUT WE FOUND IN OUR 
INVESTIGATION WITH THE EPA

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ACKNOWLEDGED TO US WAS THIS IS 
AN UNDERESTIMATE.

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THE ACTUAL NUMBER IS CLOSER TO 
77 CASES OF CANCER IN A MILLION

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PEOPLE. 
ANCHOR: IS THE EPA DOING ENOUGH

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TO ADDRESS THE DANGER EVEN AT 
THE LEVEL THEY SAY THAT IT IS?

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>> THEY COULD DO MORE, FOR SURE. 
THIS IS REALLY IMPORTANT TO THE

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00:16:15,400 --> 00:16:20,400
LIMITS THEY PUT ON THE CHEMICAL. 
THEY NEED TO FIND UNREASONABLE

200
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RISK. 
DESPITE ALL THE FORMALDEHYDE,

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THEY FOUND NO UNREASONABLE RISK. 
THERE WERE A NUMBER OF

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SITUATIONS WHERE THEY DID NOT 
FIND UNREASONABLE RISK.

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THOSE ARE THE CONCERNS THAT THEY 
WERE POINTING AT.

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WE WILL HAVE TO SEE WHAT HAPPENS

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NEXT. 
ANCHOR: YOU MENTIONED

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FORMALDEHYDE OUTDOORS. 
THE AMERICAN CHEMISTRY COUNCIL

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RESPONDED TO THE STORY AND SAID 
IT IGNORED THE FACT THAT

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FORMALDEHYDE DISSIPATES QUICKLY 
AND SUNLIGHT.

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THEY FULLY ACKNOWLEDGE THAT ALL 
FORMALDEHYDE IN THE OUTSIDE AIR

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COMES FROM NATURAL BIOGENIC 
SOURCES.

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>> IN TERMS OF THE SOURCES OF 
FORMALDEHYDE, THERE ARE BIOGENIC

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SOURCES. 
WE TALK ABOUT THAT IN THE

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ARTICLE. 
THAT MEANS SOURCES THAT COME

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FROM NATURE. 
THOSE SOURCES ARE GREATLY

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AMPLIFIED. 
POLLUTION FROM MANUFACTURING

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00:17:31,533 --> 00:17:36,533
CLASS IS MEASURED BY THE EPA. 
I DON'T THINK THEY WOULD SAY

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THAT IS INCORRECT. 
OUR REPORTING IS CORRECT.

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ANCHOR: IS THERE ANY INDICATION 
OF THE NEW TRUMP ADMINISTRATION

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WILL APPROACH REGULATION OF 
FORMALDEHYDE ANY DIFFERENTLY

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THAN IT IS BEING DEALT WITH NOW? 
>> WE KNOW FROM THE FIRST TRUMP

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ADMINISTRATION, WHEN THEY ROLLED 
BACK MANY ENVIRONMENTAL

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REGULATIONS AND RULES, THEY LIKE 
TO TAKE A MORE INDUSTRY FRIENDLY

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STANCE. 
EVERYTHING HE S SD ON THE

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00:18:11,000 --> 00:18:15,700
CAMPAIGN TRAIL MAKES US THINK HE 
WILL CONTINUE TO DO THIS.

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PETE SESSIONS, A STAUNCH ALLY OF 
TRUMP, WROTE A LETTER TO THE EPA

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00:18:22,800 --> 00:18:27,733
SAYING HE WANTS TO FOCUS ON 
REVISITING WHAT THE BIDEN

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ADMINISTRATION DID ON 
FORMALDEHYDE AS SOON AS

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POSSIBLE. 
THEY ARE ALREADY FOCUSED ON HOW

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TO DO THIS. 
ANCHOR: I KNOW YOU HAVE ALSO

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PUBLISHED STORIES TELLING PEOPLE 
HOW THEY CAN LIMIT EXPOSURE TO

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FORMALDEHYDE. 
>> YOU WANT TO LOOK AT THE LIST

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OF INGREDIENTS ON YOUR PRODUCTS. 
SOMETIMES PRODUCTS WILL HAVE

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LABELS ABOUT WHETHER THEY DO OR 
DO NOT HAVE FORMALDEHYDE.

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THE BEST WAY WHEN YOU GET NEW 
PRODUCTS IS THEY EMIT A LOT OF

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FORMALDEHYDE IN THE FIRST COUPLE 
OF DAYS.

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THE OTHER THING IS TO KEEP YOUR 
WINDOWS OPEN WHEN YOU CAN.

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ANCHOR: THANK YOU VERY MUCH. 
>> THANK YOU FOR HAVING ME.

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REALLY APPRECIATE IT. 
ANCHOR:

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THESE DAYS, MOST OF THE

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VIDEO ENTERTAINMENT WE WATCH IS 
NOT AT THE MOVIES OR TELEVISION

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OR COMPUTER. 
IT IS ON A SMART PHONE.

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TO CATER TO THESE CHANGING 
HABITS, MANY CHINESE COMPANIES

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ARE TURNING OUT THE SMALL SOAP 
OPERAS FOR PHONE VIEWING.

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00:19:49,633 --> 00:19:54,633
REPORTER: YOU MAY HAVE SEEN THE 
ADS ON TIKTOK OR FACEBOOK.

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THERE IS ONE CLIFFHANGER AFTER 
ANOTHER.

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IN THE FIRST QUARTER, THESE APPS 
RAKED IN MILLIONS OF DOLLARS IN

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GLOBAL REVENUE. 
THANK YOU SO MUCH FOR JOINING AS

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FAIR AND WALK US THROUGH WHAT 
THESE ARE AND WHAT THE APPEAL

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IS. 
>> THEY ARE CALLED VERTICAL

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SHORTS OR VERTICAL SERIES. 
THERE IS ESSENTIALLY

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FEATURE-LENGTH BONES THAT ARE 
BROKEN DOWN INTO MINUTE LONG

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CHUNKS. 
THE IDEA IS THAT THE VIEWER WILL

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SCROLL THROUGH THEM. 
AND WATCH THE ENTIRE THING IN

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ONE SITTING. 
THEY ARE NOT INTENDED FOR A

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LAPTOP OR A BIG-SCREEN 
TELEVISION.

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REPORTER: TELL US ABOUT HOW 
POPULAR THIS IS IN CHINA.

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HOW MUCH HAS THE INDUSTRY GROWN? 
>> THEY ARE INCREDIBLY POPULAR

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IN CHINA. 
THEY TOOK OFF IN THE PANDEMIC.

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IT IS A COUNTRIES WHERE PEOPLE 
ARE MORE LIKELY TO CONSUME

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ENTERTAINMENT. 
I SPOKE TO THE CEO OF ONE OF

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THESE COMPANIES. 
HE SAID THEY ARE PULLING IN

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ABOUT $10 MILLION IN REVENUE 
EVERY MONTH.

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REPORTER: THE CONTENT AND IS NOT 
EXACTLY, IT DOES NOT FEEL OSCAR

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WORTHY. 
[LAUGHTER]

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IS THAT A TRADEMARK OF THIS 
GENRE?

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IS THAT SOMETHING THAT IF IT 
BECOMES MORE MAINSTREAM WOULD

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HAVE TO CHANGE? 
>> I WOULD SAY THAT IT'S A GOOD

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WAY OF PUTTING IT. 
WHEN YOU TALK TO THE ACTORS AND

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PRODUCERS AND EVEN THE CEO ABOUT 
THIS, THEY SEE THAT AS AN ASSET.

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THEY DON'T SEE IT AS BEING 
DETRIMENTAL TO THE SUCCESS OF

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THE PLATFORM BECAUSE THEY DO NOT 
SEE IT AS AN ART OR, REALLY.

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THEY SEE IT AS WHAT IT IS, 
ALGORITHMICALLY GENERATED

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CONTENT THAT HAS MASS 
CROSS-CULTURAL APPEAL.

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THE COMPARISON THAT THE CEO MADE 
TO ME WHEN I SPOKE WITH HIM IS

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IT IS LIKE READING USA TODAY 
THAT OF THE WALL STREET JOURNAL.

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00:23:01,866 --> 00:23:03,800
I THINK THAT IS A APT 
COMPARISON.

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00:23:03,800 --> 00:23:08,800
IF YOU ARE LOOKING FOR SOMETHING 
WELL DONE, YOU WILL NOT BE

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00:23:12,866 --> 00:23:14,466
WATCHING THIS. 
REPORTER: WHAT IS THE

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00:23:14,466 --> 00:23:19,466
DIFFERENCES? 
>> IT IS HARD TO ANSWER THAT.

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00:23:29,933 --> 00:23:33,466
THEY ARE NOT UNION. 
THEY ARE ALMOST EXCLUSIVELY

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00:23:33,466 --> 00:23:37,633
USING DIRECTORS THAT OUR RECENT 
FILM SCHOOL GRADUATES IN LOS

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ANGELES WHO WERE BORN IN CHINA. 
THEY CAN SPEAK MANDARIN SO THEY

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CAN COMMUNICATE WITH THE CEO. 
I HAVE GOTTEN MIXED ANSWERS

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00:23:49,933 --> 00:23:51,133
ABOUT WHERE THE SCRIPTS COME

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FROM. 
WHETHER OR NOT THEY ARE WRITTEN

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00:23:53,633 --> 00:23:56,300
BY HUMANS. 
IT IS VERY LOW-BUDGET.

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00:23:57,766 --> 00:24:01,133
THE PROCESS IS COMPLETELY 
DIFFERENT THAN WHAT IT IS IN

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00:24:01,133 --> 00:24:06,133
HOLLYWOOD. 
REPORTER: WHAT IS THE PAYMENT

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00:24:09,866 --> 00:24:14,666
MODEL? 
>> TYPICALLY SOMEONE WILL

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00:24:14,666 --> 00:24:18,133
DOWNLOAD THE APP. 
THEY ADVERTISE HEAVILY ON

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00:24:18,133 --> 00:24:23,133
TIKTOK. 
IF YOU WANT TO WATCH FIVE MORE

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00:24:32,066 --> 00:24:34,266
MINUTES, YOU HAVE TO PAY MORE

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00:24:34,266 --> 00:24:39,266
MONEY. 
IN ORDER TO FINISH A SERIES, THE

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00:24:40,533 --> 00:24:43,533
USER TYPICALLY HAS TO PAY UP TO

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00:24:43,533 --> 00:24:45,100
$40. 
REPORTER: DO YOU?

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00:24:45,100 --> 00:24:46,800
? 
ANTICIPATE THAT THIS WILL

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00:24:46,800 --> 00:24:50,500
CONTINUE TO GROW IS THIS WHAT 
AUDIENCES ARE LOOKING FOR THESE

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00:24:50,500 --> 00:24:52,233
DAYS? 
>> IT IS A GREAT QUESTION.

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00:24:52,233 --> 00:24:53,800
I GOT A LOT OF MIXED ANSWERS ON

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00:24:53,800 --> 00:24:58,666
THAT. 
A LOT OF PEOPLE THINK IT IS A

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00:24:58,666 --> 00:25:01,533
FAD. 
IT WILL NEVER GET TRACTION IN

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00:25:01,533 --> 00:25:06,533
MAINSTREAM HOLLYWOOD. 
I HAVE ALSO HEARD RUMORS THAT

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00:25:07,733 --> 00:25:11,833
PEOPLE ARE INTERESTED IN GETTING 
INTO THIS GENRE.

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00:25:13,333 --> 00:25:17,266
WHAT WE HAVE LEARNED IS THAT 
HOLLYWOOD UNDERESTIMATES THIS

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00:25:22,933 --> 00:25:27,733
TYPE OF DIGITAL CONTENT AT ITS 
OWN PERIL.

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00:25:28,966 --> 00:25:31,500
REPORTER: THANK YOU SO MUCH FOR 
YOUR INSIGHTS.

307
00:25:31,500 --> 00:25:36,500
>> THANKS SO MUCH FOR HAVING ME. 
♪

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00:25:42,833 --> 00:25:45,400
ANCHOR: THAT IS PBS NEWS WEEKEND 
FOR THIS SATURDAY.

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00:25:46,733 --> 00:25:48,233
FROM ALL OF MY COLLEAGUES, THANK 
YOU FOR JOINING US.

310
00:25:49,933 --> 00:25:54,933
>> MAJOR FUNDING FOR PBS NEWS 
WEEKEND HAS BEEN PROVIDED BY --

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00:25:59,900 --> 00:26:04,900
THE ONGOING SUPPORT OF THESE 
INDIVIDUALS AND INSTITUTIONS.

312
00:26:11,100 --> 00:26:13,933
THIS PROGRAM WAS MADE POSSIBLE 
BY THE CORPORATION FOR PUBLIC

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00:26:13,933 --> 00:26:17,400
BROADCASTING AND BY 
CONTRIBUTIONS TO YOUR STATION

314
00:26:17,400 --> 00:26:22,400
FROM VIEWERS LIKE YOU. 
THANK YOU.

315
00:26:28,233 --> 00:26:33,233
♪ 
[CAPTIONING PERFORMED

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00:26:42,533 --> 00:26:44,100
BY THE

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00:26:44,100 --> 00:26:46,333
NATIONAL CAPTIONING INSTITUTE, 
WHICH IS RESPONSIBLE FOR ITS

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00:26:46,333 --> 00:26:49,533
CAPTION CONTENT AND ACCURACY. 
VISIT NCICAP.ORG]

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00:26:49,533 --> 00:26:49,666
>>